Size guide & how to measure
Measurements are the surest way to your size. Grab a soft tape, take your bust, waist and hips, and match them to the chart below. These are a general guide — fit varies by style and fabric, so always check the size guide on each product page for the exact fit of that piece.
Bust
Wrap the tape around the fullest part of your chest, keeping it level and parallel to the floor. Don’t pull tight — the tape should sit snug but comfortable.
Waist
Measure around the narrowest part of your natural waist — usually just above the belly button. Keep the tape snug and stand relaxed, don’t suck in.
Hips
Stand with your feet together and measure around the fullest part of your hips and seat, keeping the tape level all the way round.
Bust, waist & hips
| Size | US | Bust (in) | Waist (in) | Hip (in) | Bust (cm) | Waist (cm) | Hip (cm) |
|---|---|---|---|---|---|---|---|
| XS | 0–2 | 32–33 | 24–25 | 34–35 | 81–84 | 61–64 | 86–89 |
| S | 4–6 | 34–35 | 26–27 | 36–37 | 86–89 | 66–69 | 91–94 |
| M | 8–10 | 36–37.5 | 28–29.5 | 38–39.5 | 91–95 | 71–75 | 97–100 |
| L | 12–14 | 38.5–40 | 30.5–32 | 40.5–42 | 98–102 | 77–81 | 103–107 |
| XL | 16–18 | 41.5–43 | 33.5–35 | 43.5–45 | 105–109 | 85–89 | 110–114 |
| XXL | 20–22 | 44.5–46.5 | 36.5–38.5 | 46.5–48.5 | 113–118 | 93–98 | 118–123 |
International size conversion
| Size | US | UK | EU | AU |
|---|---|---|---|---|
| XS | 0–2 | 4–6 | 32–34 | 4–6 |
| S | 4–6 | 8–10 | 36–38 | 8–10 |
| M | 8–10 | 12–14 | 40–42 | 12–14 |
| L | 12–14 | 16–18 | 44–46 | 16–18 |
| XL | 16–18 | 20–22 | 48–50 | 20–22 |
| XXL | 20–22 | 24–26 | 52–54 | 24–26 |
A general guide (UK ≈ US + 4, EU ≈ US + 32). For the exact fit of a style, the size guide on the product page always wins — brands and cuts vary.
Take the guesswork out of it
Sizing — frequently asked questions
How do I measure myself for the right size?+
Use a soft tape measure over light clothing. Measure your bust at the fullest point, your waist at the narrowest point of your natural waist, and your hips at the fullest point — keeping the tape snug and level. Then match your numbers to the size chart or the size guide on the product page.
I’m between two sizes — should I size up or down?+
For a fitted or woven (non-stretch) style, size up for comfort; for a relaxed or stretch style, your smaller size usually works. Comparing your measurements to the size guide on the product page is the most reliable way to decide.
Do your clothes run true to size?+
Fit varies by style, fabric and brand — for example, denim brands like Judy Blue and RISEN size differently from one another. That’s why every product page has its own size guide; measure and compare to that chart rather than assuming your usual letter size.
How do I convert my US size to UK, EU or AU?+
As a general rule, UK is US + 4 and EU is US + 32 (AU matches UK). Use the international conversion table on this page, or our free size converter tool for a quick, exact match.
Where do I find the size guide for a specific product?+
Open any product page and tap the “Size guide” link near the size selector — it shows the measurements specific to that style, which is the most accurate way to choose your size.
Found your size? Let’s shop.
Every product page has its own size guide, so you can buy with confidence — plus free returns within our window on eligible items.