Sensitive Skin
Kind, calming care for reactive, easily-irritated skin. Our sensitive skin edit leads with a gentle face and body cleanser that washes without stripping or stinging, alongside a soothing exosome and niacinamide serum to comfort a stressed skin barrier, plus an aluminium-free aloe deodorant for delicate underarms. Fragrance-conscious, low-fuss formulas chosen for skin that reacts to everything — gentle enough for daily use.
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Building a simple, effective skincare routine
A good routine doesn’t need to be complicated. The core is cleanse, moisturise and protect — a gentle cleanser, a moisturiser suited to your skin, and daily SPF in the morning — with a targeted serum (like a hydrating hyaluronic acid) added for a specific concern. Apply thinnest to thickest, and remember consistency matters more than the number of steps.
Choose by skin type: oily skin often prefers lightweight, oil-free gels; dry skin suits richer, hydrating creams; sensitive skin does best with gentle, fragrance-light formulas — always patch-test something new. The formula and skin-type notes are on every product page. Browse skincare or get tailored steps from the beauty routine builder. *(General guidance, not medical advice.)*
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Sensitive Skin — frequently asked questions
What should I look for in products for sensitive skin?+
Sensitive skin generally does best with gentle, fragrance-light or fragrance-free formulas, a short ingredient list, and soothing ingredients. Introduce one new product at a time and patch-test before full use. The formula notes are on each product page. This is general guidance, not medical advice.
How do I choose a gentle cleanser for sensitive skin?+
Look for a mild, non-stripping cleanser — a soft cream, gel or milk texture that leaves skin comfortable rather than tight. Avoid harsh exfoliating or heavily fragranced washes. Our guide on [choosing a gentle cleanser](/blogs/style-guide/gentle-cleanser-for-sensitive-skin-how-to-choose-the-right-face-wash-2026) walks through it. This is general guidance only.
How do I patch-test a new product?+
Apply a small amount to a discreet area (like the inner forearm or behind the ear) once a day for a few days and watch for redness or irritation before using it on your face. Introduce one product at a time so you can identify any reaction. This is general guidance, not medical advice.
Can sensitive skin use active ingredients?+
Often yes, but start slowly — lower strengths, less frequent use, and one active at a time — and always patch-test. If your skin is reactive or you have a condition, check with a professional. This is general guidance, not medical advice.